“The Presenter Supercharger Kit” For How To Present Confidently In Business So You Can Fast-Track An
My promise to you about this e-book is that:
I'll show you exactly how you can, as an executive, entrepreneur, attorney or aspiring speaker become confident, persuasive and powerful as a public speaker in the boardroom and any other place you present your ideas.
First for the sake of clarity, if you are an executive, entrepreneur, attorney or aspiring speaker – you are a leader! You’re either leading a case, a business, or you’re a thought-leader with a powerful message you want to get out to the world.
Either way, leaders are the most important public speakers!
Do you feel nervous when you speak in boardrooms, conferences or other professional circumstances? Or perhaps you prefer to avoid those situations all together?
Have you hit the ceiling of your career because the fear of public speaking has been holding you back from applying for your dream position that includes public speaking?
Does your nervousness ever cause you to stumble over your words or forget the details of your presentation, give you a shaky voice, hands and knees? And you just feel like you’re crumbling.
Or do you just feel inadequate and not good enough as a presenter and it’s been preventing you from expanding your brand into the market so you can grow your business successfully and increase your income?
If you answered yes to any of those questions, then this book is for you!
Why do companies pay big bucks for a great speaker? It’s the speaker’s ability to inspire, motivate and incite positive action within a business to catapult performance.
Why is it important for leaders to be great public speakers?
If you're a leader within an organization, you are the most important public speaker there - every single day. Your role is to ensure you're motivating your staff, inciting positive action within the business to boost their performance. If you're unable to engage and motivate your staff when you speak, clearly articulate your goals, communicate important messages, or 'sell' them your vision, you may never achieve the dream you have for the business.
As a leading expert in your field, you may be asked to speak at an event or conference to share your knowledge, and if you can't stand up in front of a large audience, you'll never be able to do that effectively. Which means you could be missing out on expanding your brand, growing your business and increasing your income.
As an attorney, you’re leading a case in front of a judge and your peers. If you’re unable to do that, you may never become a highly sought-after, successful barrirster or trial attorney, who wins important cases and it could mean you’ll never get the kind of income you deserve.
Perhaps you've been eyeing out that hot promotion and it's the dream position you've always wanted, but you know it involves having to do public speaking, and you hate public speaking. So, you either don't go for it and miss out on an opportunity of a lifetime, or you're passed up because everyone knows - you don't do public speaking.
You may not be a professional speaker or ever want to be, but if you want to be a great leader that guides your business into the great success you're dreaming about, you will need to be an excellent public speaker.
In the same way, if you're an expert, attorney or aspiring leader and you know your skills, knowledge, and expertise could make a massive difference to others and your bottom line, you'll need to be a great public speaker.
So, if you're a leader - you are a public speaker! And every time you speak, you are your most compelling business card!
The good news is, public speaking is an art and a science - and it can be learnt! I've had the privilege of working with some great leaders, experts and aspiring speakers who've gone from dreading public speaking or not making the impact they want - to nailing their presentations to the point where they gained new clients, were asked to speak again, increased their income and - even enjoyed it!
Imagine yourself as a confident, capable, reputable, presenter who is respected by other experts, the public and your peers.
Imagine what it will be like for you after you have overcome the intimidation factor, lack of confidence, anxiety and or overwhelm of presenting in business. Imagine presenting confidently and persuasively without feeling overwhelmed or anxious when asked questions by an audience.
That’s where we’re headed on this journey together!
WHO IS THIS FOR?
If you're an executive, attorney, entrepreneur or aspiring speaker – A LEADER, and you're serious about getting better results with becoming a confident public speaker what I’m about to share with you will change your life.
Since we’re going to be spending some time together today, would it be ok if I tell you just a little bit about myself so that you’ve got a bit of context for who I am and why the heck you should even listen to me? I’m just going to guess you said yes, so thank you!
I have 17 years experience combined as an Inspirational Speaker, TV Journalist and Presenter, Voice Artist and MC. I graduated college with distinctions in Acting and Directing and I’m an internationally Certified Meta-Coach.
I worked as a TV Journalist for 7 years on South Africa's top actuality program 'Carte Blanche' (similar to 60 Minutes). I’ve presented 4 TV shows of over 140 episodes in total. I’ve also delivered numerous keynote talks at corporate events, conferences, trainings and women's events for over 10 years. I’ve voiced numerous TV & Radio commercials, documentaries for Animal Planet, National Geographic and the Crime and Investigation Channel, multimedia presentations, corporate and online videos for over 13 years. I’ve also MC'ed numerous corporate and women's events for over 10 years.
I’ve confronted brick wielding corrupt municipal officials, free dived with tiger sharks, interviewed numerous gang members in the heart of ganglands and journeyed through some of the most dangerous ghettos and risqué landscapes in South Africa. I was even locked up in a Namibian jail cell after shooting a story!
But we’ll leave that story there!
I was in the media in SA for numerous articles but am now focusing more internationally as my adventure continues. And that’s enough about me, let’s get back to you!
Imagine what your life will be like when - you overcome overwhelm when presenting in business and have become a confident public speaker who is seen as reputable, competent, and who is respected by your audience and your peers.
You NEVER have to worry about feeling overwhelmed and panicking when asked questions during a presentation, causing you to stumble over your words or forget the contents or not feel good enough when presenting ever again.
What will life be like when you know how to overcome your nerves, fears, and lack of confidence so that you can become a respected and highly sought after executive, attorney, entrepreneur or speaker - and expert in your field?
How about when you really know how to quickly shift out of fear and anxiety into confidence? How much of a difference will all of that make for you, your business, your income and your family?
HERE ARE JUST A FEW EXAMPLES OF HOW I’VE HELPED MY CLIENTS ACHIEVE THEIR RESULTS:
A client in South Africa recently flew me over to coach and mentor her through MC’ing a 2-day conference for her company’s top clients and colleagues that were attending it from all over the world. She’d never done presenting professionally before - especially not on such a large scale! We worked intensively on personalised strategies and techniques for her to present confidently, speak with authority and to engage the audience effectively.
By the end of the conference, I witnessed numerous clients and colleagues approaching her to congratulate her and sing her praises! Management was so blown away by her performance that she’s now been asked to MC all future South African events for her company.
"OUT-Standing Presenters Coaching and Mentoring programme has equipped me with incredible skills, which have transformed me from a hopeless wreck of a speaker/presenter to a keen, confident and calm one. I found Bonita to be an expert in her field and I now find myself looking forward to the opportunity to speak in front of an audience." Chris: Attorney
"Bonita's AMAZING program 'OUT-Standing Presenters' helped me NAIL a recent speaking gig - so much so that I've created three other opportunities from that one presentation. She's the REAL DEAL".
Yvette: Business Owner and Coach
I’m going to walk you through some of the tools and techniques I use to help struggling leaders get great results.
By the end of this book you’ll discover:
Being a confident presenter isn't for the select few. Once you know how to re-focus your nervous system (which only takes minutes if you know how to do it), then you can quickly boost your confidence right before you present!
Before I share the 3 secrets of how we do this with you, let me ask you, what states do you experience right before you speak in public? Is it fear, anxiety, fear, dread, overwhelm – or maybe it’s excitement?
How is this being created? Well, if we’re entertaining thoughts of:
· Self doubt
· Imagining the plethora of things that could go wrong – like:
o Forgetting our words
o Making huge mistakes that could ruin our credibility and reputation
o Tripping and falling flat on our faces in front of our peers
· Or perhaps we’re ruminating over past experiences where maybe we did made a mistake,
which led us to believe that we’re not good enough and never will be
· Or if we’re comparing ourselves to other presenters and focusing on how great everyone else is
in comparison to how we see ourselves, these are all sure recipes for presenting disasters.
And you can bet your bottom dollar – these thoughts will lead to states like fear, anxiety and dread, which will manifest as sleepless nights, having shaky hands, knees and voices and delivering subpar presentations.
And that’s exactly what we want to avoid right? Because that’s not going to get us the credibility, reputation and advocacy that we may want.
So let’s get into the 3 secrets behind how we get into a super confident state so that we can present at our best.
Why you don't need to be a presenter with over 15 years experience to be an OUTSTANDING presenter!
Yes, experience can create a sense of confidence in our abilities and how we present. Yes, the more we practice something, the better at it we become. Hence the proverbial saying ‘practice makes perfect’ – or as a colleague of mine referred to it – ‘practice makes performance’.
But for some of you who’ve only been in the industry for a few years, or have only presented in business a few times and you’d like to be more confident at public speaking now – not wait until you’ve been doing it for 15 years, the secret to doing this is how we shift our state!
So let’s start by taking a look at what confidence is and how it’s created.
Confidence is a mind-body-emotional state where we believe and trust we have the power, abilities and skills to deliver what we want, or that we can grow, develop and eventually get it.
You might be asking - well Bonita what exactly do you mean by a state?
A state is a mind-body and emotional experience. It’s created by our thoughts, emotions and the physiological response to what we’re thinking and feeling. For example: happy, sad, joyful, excited, angry, frustrated etc.
Why is this important for you as a presenter in business?
Any professional athlete, actor, singer or performer will know that being in a peak state of performance is critical to their ultimate success.
Can you imagine someone like Roger Federer pitching up at Wimbledon feeling down, overtly anxious or intimidated by his opponent? He wouldn’t stand a chance of winning the cup!
Just as they have coaches that will have helped them learn the art of managing their own states, so that they can be at their best – so too do we need to be able to manage ours when we’re presenting so that we are in our peak state of confidence every time.
If we don’t understand the mechanics behind how we create our states, how can we change them? In addition, if we don’t have tried and tested techniques to be able to shift them at will – we will always be a victim of our nerves and other unresourceful states.
Not only do we need to manage our own states – but it is a super valuable tool we can use to shift someone else’s state when the time calls for it.
Imagine how valuable it would be for you to not only be able to shift and manage your own state in and out of business, but also being able to use this tool when you need to manage your client’s state, or to support your children or partner in shifting their states when they’re feeling sad, frustrated or find themselves in any kind of unresourceful state.
That’s why today we’re going to focus on 3 quick techniques that will enable you to quickly shift and manage your state right before you present so that you can be in charge of your mind, body and emotions and step into confidence when you need to most.
So, now that you know how we create our states – by what we’re thinking, feeling, saying and doing - and that we can shift them at will, let’s get stuck into the first secrets to doing just that!
The first secret to shifting our state powerfully before presenting is by ‘shifting our physiology’.
What I’m about to share with you is a scientifically proven technique that allows us to shift our physiology in a way that shifts our own sense of self, as well as our mind-body-emotional state into one of power and confidence - it’s called, ‘Power Posing’.
In the following studies I’m going to share with you, you’ll see how we can use our bodies to change how an audience perceives us, as well as shift our own state.
Let’s start with how we can use our physiology to change our audience’s perception of us. After all, if we’re wanting to look and sound credible, confident and authoritative when we present, this is critical for us to know.
According to studies, 60% of our communication is nonverbal — and some studies have concluded up to 93%! We communicate what we believe about our power nonverbally through our facial expressions, body language and then our voice tone.
If we want to have a positive influence on our audience, and project a sense of power and authority, we have to use 100% of our abilities. Grooming, colors and words alone won’t cut it!
Study #1: Harvard Business School, by Psychologist Amy Cuddy
A group of researchers at Harvard Business School, headed up by Social Psychologist and Professor Amy Cuddy, wanted to know if body language could affect other’s opinions of us. The answer: A definite YES!
To test this, researchers had two groups of participants conduct simulated job interviews. Interviewers were asked to rate the participants on their overall performance, hire-ability and speaker presence (e.g. being warm and centered). While one group went into the interview as is, the other group was asked to pose in power body language for two minutes before the interview.
Examples of Power Poses include:
Standing like Wonder Woman with hands on hips, feet apart Image.
Standing with hands placed on a desk in front of you, leaning into your stance
Or standing, feet apart and arms raised in the air.
Sitting with your feet up on a desk, or feet on the floor and hands behind your head. Or, leaning back in a chair with your own arm on the shoulder of the chair beside yours.
Without knowing which group did the power poses and which group didn’t, the Interviewers recommended the power posing interviewees for the job due to the increased perception of their hire-ability, presence and overall power!
So, power body language does in fact make you more influential, and project a sense of power and confidence.
Just as we can use our minds to change our bodies, so too can our bodies be used to change our minds!
Before we move onto the second study, I’d like to invite you now to adopt one of the power poses for the 5 minutes or so you can experience it for yourself.
Even if you just sit back in your chair now, with your feet up on your desk and your hands behind your head – notice how you’re feeling now and then at the end of 5 minutes notice any shifts in how you’re feeling then.
When you’re ready – assume the position! J
Ok, so what does power posing mean for us in terms of shifting how we feel about ourselves?
Study #2: Harvard Business School, by Psychologist Amy Cuddy
The Harvard Business School researchers found that after just five minutes of power posing, subjects reported having increased their own sense of power, confidence and even happiness while simultaneously lowering their stress levels.
You can use these same power poses before presenting, going to an important event, meeting or date for to boost your sense of confidence, personal power and happiness while lowering your stress levels.
To sum up - you absolutely can use power body language to influence others, and also to feel more confident yourself.
Here’s Some Additional Evidence To Support This for those of you who like the facts:
I’ve discovered that there are currently 46 studies from 96 researchers from university labs around the world, representing various subdisciplines of psychology, including social psychology, health psychology, clinical psychology, and sports psychology that support Amy Cuddy’s evidence on what they refer to as expansive postural feedback.
Amy Cuddy’s lab also recently conducted a systematic review and statistical analysis of power posing studies, which shows strong and robust evidence that adopting expansive postures does indeed increase feelings of power and that many studies have shown that adopting expansive postures increases happiness, mood, and other related emotion variables.
And finally, in another study that’s recently been in the media, conducted by Elizabeth Broadbent and her colleagues, upright posture influenced the emotional states of people suffering from depressive symptoms, improving their mood and decreasing their fatigue.
While all those studies are great to know – it was when I not only applied this technique myself before presenting, but also got my clients to practice it that I was sold on it working effectively!
One of my recent attorney clients was terrified of speaking in court. He would literally get the shakes, his mouth would dry up and he spoke in this small, timid voice because of his lack of confidence. After doing some coaching together, I then asked him to do the power pose before he presented as part of his pre-presentation strategy to get him into his zone. I could see he was quite sceptical but he was desperate to improve his presentation skills and confidence so he gave it a go.
When I saw him for his next coaching session, he was smiling from ear to ear, bursting with excitement at how much more confident and in his power felt after doing the power poses. Not only that, but his manager even remarked at how much better he’d performed in court that day!
So, there we have it! While science is constantly evolving and scientists battle it out amongst themselves to get prove this even further, I can tell you that even my own clients have proven themselves that power posing works for presenting confidently.
If you did adopt one of the power poses yourself while you were listening to this video, did you notice any change…? I’m willing to bet that if you held that position for long enough – you will have.
We are not victims of our nerves and feelings of overwhelm - let me show you how to take charge of your mind, body and emotions so that you can present OUT-Standingly!
Most leaders think It's really difficult to ditch their nerves, that it can take years to build confidence and I have to be the best at what I do to be a confident presenter.
Actually, as we’ve just discovered, we are not victims of our nerves and feelings of overwhelm - let me show you another sure way to take charge of your mind, body and emotions so that you can present OUT-Standingly!
The second, easy and quick technique to shifting our state into one of confidence and power is by using any one or all of the following tools:
Music increases happiness!
Recent research shows that listening to music improves our mental well-being and boosts our physical health in surprising and astonishing ways.
Research proves that when you listen to music you like, your brain releases dopamine, a “feel-good” neurotransmitter. Valorie Salimpoor, a neuroscientist at McGill University, conducted a study where she injected eight music-lovers with a radioactive substance that binds to dopamine receptors after they listened to their favorite music. A PET scan showed that large amounts of dopamine were released, which biologically caused the participants to feel emotions like happiness, excitement, and joy.
Music Lowers Stress and Improves Health Billy Joel said, “I think music in itself is healing. It’s an explosive expression of humanity. It’s something we are all touched by. No matter what culture we’re from.”
Listening to music you enjoy decreases levels of the stress hormone cortisol in your body, which counteracts the effects of chronic stress. This is an important finding since stress causes 60% of all our illnesses and disease – and it’s one of the most detrimental influencers on how we present. The study showed that if people actively participated in making music by playing various percussion instruments and singing, their immune system was boosted even more than if they passively listened.
With this phenomenal findings, I recommend that my clients find themselves a ‘theme song' to listen to while they’re driving en route to delivering their presentations.
Better yet, listen to that theme song while power posing, so that you’re combining the 2 techniques for even greater impact.
Some examples of theme songs I’ve used before are:
Katy Perry – Rise
Beyonce - I was Here
Natasha Bedingfield – Weightless
Michael Bolton - Go the Distance
INNA - Fly Like a Woman
Get any song that when you listen to it, you noticeably feel yourself shifting into a happier, more empowered and confident state.
I apply this technique regularly – even when I may be having a challenging day and within a few minutes I’ve shifted into a state where I feel like I can conquer the world!!
But music is only one part of how we can easily shift our state.
Memory and Imagination
According to a highly regarded model used in coaching and neuro semantics, by some psychologists and even Tony Robbins himself, we learn that memory and imagination use the same neurological circuits as external sensory awareness, which means they can powerfully influence our development and create the states we want.
According to Gregory Berns, a professor of neuroeconomics and director of the Center for Neuropolicy at Emory University - “Perception and imagination are linked because the brain uses the same neural circuits for both functions. Imagination is like running perception in reverse.”
What this means is that whether we’re having a real life experience, using our senses to perceive what we’re experiencing or we’re recalling a memory of that experience, or we’re imagining what having an experience like that would be like – the same neurological circuits are being used for both functions.
And what that means is that we can use our memory and imagination to create the same shift in our state, as would be happening if we were experiencing that in real life - and that we can do that on purpose so that we can step into our peak performance state of confidence and power at will!
When you’re having that real life experience, your senses are being used to process and perceive all the information you’re encountering.
You might be smiling, laughing, feeling happy, excited, loved and your heart might be open and receptive. You’d more than likely be walking tall, with your chin up as you know that you are the guest of honor that night. You’d be hearing specific sounds of laughter, chatting and music, seeing balloons, lights, people dressed smartly, smelling delicious food, tasting the bubbles from your glass of champagne and given it’s your special day, many people may want to hug you, so you’d be feeling the embrace of arms around you.
As I’ve been describing this scenario to you, I’m guessing that your imagination would’ve been active in seeing, feeling, hearing and even possibly tasting and smelling the sensations described.
Could you feel a shift in how you’re feeling as I described it all…? I did as I was describing it to you. And it’s not because I have some magical powers – but because imagination and memory do!
It’s the same as if I said to you, imagine taking a lemon, slicing it in half and squeezing the juice into your mouth right now. Are you finding yourself scrunching up your face, or salivating a bit more and you can almost taste that sour juice in your mouth.
That happens as a combination of remember a time when you’ve had lemon juice on it’s own and knowing how sour that tasted. And imagining it happening right now!
It might’ve even created a physical change in your mouth and in the muscles in your face as you scrunched it up.
That’s the power of using our memory and imagination!
So what’s the neuroscience behind all of this - what actually happens in the brain?
Whether we’re having real life experiences, imagining or remembering an experience, specific parts of our brain will be lighting up and neurological circuits will be firing off to give us the full experience of that event.
For the sake of simplicity, because the brain is such a complex organ and because I’m not an expert in brain functioning, here’s what happens in the brain at a very basic level:
The Limbic System - in our temporal lobe lights up as we feel the excitement, happiness and emotion we’re experiencing, it lights up when we’re using our memory, when we’re hearing all the sounds.